Music-as-a-Service (MaaS)
Musicloudstudio & Technology · Bengaluru
Music as a Service (MaaS) Spotlight: Since the film introduces a new music concept, dedicate a small section to explaining what this means. It’s a unique selling point (USP) that could attract tech-savvy audiences or music enthusiasts.
SEO Description
Carmeni Selvam is an emotional Tamil family drama directed by Ram Chakri starring Samuthirakani and Gautham Vasudev Menon. The film follows a loyal driver whose pursuit of financial security leads him on a transformative journey through ambition, mistakes, and redemption.
Release On: 03 APRIL 2026
Taxi Meter
Backseat Wisdom
10-second clips featuring the diverse characters Selvam meets in his taxi.
Digital Rewards
Share the trailer to unlock the “Cermeni Selvam” Instagram filter or exclusive wallpapers.
Digital Rewards
Share the trailer to unlock the “Cermeni Selvam” Instagram filter or exclusive wallpapers.
Royalty Structure (with Full Example)
Publishing (songwriting):
- Publisher share (50%) to the designated publisher (label/producer or our publishing arm).
- Writers registered with IPRS; ISWC assigned per work.
Master (sound recording):
- For songs/trailer cues that earn backend, we allocate an Artist Royalty Pool (e.g., 15% of Net Master Receipts after distributor/platform fees).
Pool is shared via a points grid per song/cue.
Points Grid (example)
Role | Points |
Showrunner / Lead composer | 5 |
Co-composer / Topliner | 4 |
Lyricist (if master‑eligible) | 2 |
Programmer / Arranger — each | 2 |
Vocal producer / Session lead | 1 |
Mix engineer | 2 |
Mastering | 1 |
Featured singer / Instrumentalist | 1 |
Detailed Example
Net master income from one song = ₹1,00,000 · Artist Royalty Pool = 15% → ₹15,000 · Total points = 20 → ₹750 per point.
Role | Points | Payout |
Showrunner / Lead composer | 5 | ₹3,750 |
Co-composer / Topliner | 4 | ₹3,000 |
Lyricist (if master‑eligible) | 2 | ₹1,500 |
Programmer / Arranger — A | 2 | ₹1,500 |
Programmer / Arranger — B | 2 | ₹1,500 |
Vocal producer / Session lead | 1 | ₹750 |
Mix engineer | 2 | ₹1,500 |
Mastering | 1 | ₹750 |
Featured singer / Instrumentalist | 1 | ₹750 |
Total | 20 | ₹15,000 |
Publishing is separate: Writer share (50%) is split between composer(s)/lyricist(s) via IPRS—independent of the master pool above. If label policy excludes lyricist on the master side, reassign those 2 points (or reduce total to 18 points and recalc per‑point).
MaaS = one creative voice, many expert hands, and AI doing the busywork—so producers get predictable, capped costs and faster calendars, and artists get fair pay, clear credits, and royalties where applicable. Pricing will be published soon; Carmeni Selvam KPIs will be shared publicly after completion.
In a time of rapid AI disruption—and with many talented Gen‑Z artists entering music careers—it is essential to create a sustainable platform for all stakeholders: Artists, Production Houses, and Audiences. That is precisely what Musicloudstudio & Technology aims to build.